Why SmartyPants

What kind of parent wouldn't want the best for their children? Since you're taking the time to read this, you are likely one of those parents who cares a great deal.

What used to be casual conversations about raising kids are now much more earnest, much more directed, and much more intentional. In many ways, it's more difficult, but it can be even more fulfilling.

SmartyPants was started by parents and entrepreneurs who have the same dreams and aspirations for our children as you probably do for yours. The specifics are different, of course, but the underlying dream is the same: children who are healthy, thriving, and fulfilled... children who are ready for the world.

The adage "You are what you eat," has expanded to "You are what you eat, see, feel and do". We are the sum of what we take in: intellectually, emotionally, spiritually, physically, and nutritionally. The scientific link between healthy brains, healthy bodies, cognitive development, and emotional well-being is well-understood. That's why SmartyPants is pleased to provide high quality children's brain health content and tools for busy parents like yourselves. We want to empower parents to do what they do best: raise healthy children!

On the product front, we are pleased to offer SmartyPants Gummy Multi-Vitamins, our best-of-class gummy multi-vitamin that contains the most Omega 3 DHA & Vitamin D combined in a gummy multi-vitamin, plus 11 other nutrients. Where possible, we use eco-friendly materials and source our omega 3's from sustainable small fish sources so we do not impact dwindling tuna stocks or expose children to potential heavy metals like mercury that may be found in high concentrations in salmon and tuna. We follow Good Manufacturing Processes (GMP) and use independent third-party labs to test our products to ensure the highest quality. Best of all, kids love the taste of our product (we bet you will too!).

We don't believe vitamin supplements are a silver bullet though we do think they can help parents with picky eaters who, despite parents' best efforts, just will not eat three servings of fish a week or drink 32 ounces of milk every day. As we mentioned, we know there are different kinds of nutrition, not just in the form of what we eat. That's why we also offer some wonderful tools, like our Nutrient Guide, along with articles and videos dealing with a variety of lifestyle topics, like exercise, sleep, education, etc. that help parents understand and nurture their child's brain. Sign up for our newsletter to hear about our latest guides and content (see the newsletter sign-up box in the righthand column).

At SmartyPants, we take the health of all children seriously. To help kids in need, SmartyPants has partnered with Vitamin Angels so that for every bottle you buy, we donate a year's worth of nutrients to 2 kids most in need. We have also partnered with charity:water and Courtney and Gordon have each sponsored a well to provide clean drinking water to a village that previously had none. You can learn more on our How We Help page. We look forward to working with you to make the lives of all children better.

Please feel free to Contact Us to let us know what you think. Also, please be sure to "Like" us on Facebook to help spread the word about children's brain health.

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